- Production
Generating Print-Resolution AI Images: The Bar Most Tools Miss
Most AI image tools say high resolution. Then you try to put their output on a billboard. What 16 megapixels actually means, why CMYK is harder than it looks, and what survives prepress.
- Case Study
From Brief to OOH in 14 Days: A Campaign Walkthrough
A walkthrough of a real campaign that went from brief to live out-of-home in two weeks with no shoot day. Day-by-day, with notes on what compressed and what stayed the same.