- Production
The Quiet Maturity of Brand Voice Cloning in 2025
While the image side dominated the headlines, brand voice cloning quietly reached production maturity in 2025. A look at where it works, where it does not, and what brands are actually doing with it.
- Industry
The SAG-AFTRA AI Clauses, Translated for Brand Teams
The 2023 Hollywood strike ended with the most consequential AI labor agreement in commercial creative production. What it actually says, and why brand teams running their own talent need to understand it.